David Massara

Graphic Design

*Ripley* - © © David Massara, Swiss Design Awards Blog
*Ripley* - © © David Massara, Swiss Design Awards Blog
*Ripley* - © © David Massara, Swiss Design Awards Blog
*Ripley* - © © David Massara, Swiss Design Awards Blog
*Ripley* - © © David Massara, Swiss Design Awards Blog
*Ripley* - © photo © Lucie Deluz, Swiss Design Awards Blog
Here: RipleyThe variable font Ripley was developed by typographer David Massara for his BA in graphic design at ECAL, Lausanne. The main feature of this new variable font is its design, which is geared towards optimised legibility on screen, with the variability adjusting dynamically to the ambient light.
There: ToolboxBased on Times NR Seven, previously used by Oxford Journals and acknowledged for its high legibility as small text, Ripley is the result of a combination of state-of-the-art typographic approaches to screen legibility. Offering a range of more than eight variables, the typeface can be understood as a highly versatile toolbox that fits all kinds of graphical contexts, both formal and informal. Responding to the light situation, the OpenType Variable Fonts technology as Massara used it for Ripley here shows its full potential.
Everywhere: Variable lightDavid Massara works as a freelance type designer at Newglyph, having gained his first professional experience at the studio ARD. With his research, which connects a web technology to the quality of a physical dimension — the light situation of the reader — Massara makes a pioneering step and thus opens up a new dimension for screen font design.
David Massara(*1994), Based in Lausanne, www.massaradavid.com
EducationBA in Graphic Design, ECAL, Lausanne
Project(s)Ripley, 2020

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