Eckart Maise and Jay Osgerby

A conversation between Eckart Maise (Consultant at the intersection of design and business) and Jay Osgerby (Founding director of Barber Osgerby) as part of the Swiss Design Awards online programme Failure Is Not an Option?. They talk about what failure means for the creative design practice of Barber Osgerby and about their career as design entrepreneurs. Further we hear them discuss the importance of setting constraints and leading a dialogue in the design process. Finally, they speak about how difficult it is for organizations to keep the balance between forward looking creativity and the need for stability — a challenge that becomes even more significant in times of crisis.